Showing posts with label Web Design. Show all posts
Showing posts with label Web Design. Show all posts

Monday, 4 February 2013

Bending Color Website Launch





For immediate release


New York, NY. 5 February 2013 - Bending Color, an innovative player on the international gem market launched their exclusive online presence today at www.bendingcolor.com. The company is well known among select clientele for the ability to combine exquisite, rare gems with the world's leading designers and faceters. The results are a breathtaking, limited edition, collection of the earth's most unique and sought after colored gemstones. Seeking to reflect this exclusivity in their online space, the company retained the services of Mouton Consulting, for the development of their web presence. While opportunities to purchase a Bending Color piece will always remain a very rare opportunity afforded to a very select few, the company hopes that through the new website more people will be able to appreciate the incredible beauty and elegance of colored gemstones for custom collection jewelry.  

Artists Page / www.bendingcolor.com


Dale Young, CEO, describes his enthusiasm with the new website, “The site, while exuding the classic grace we are known for, also has a fresh feel which I really like. Our 2013 Winter inventory is a limited collection of rare Tanzanian color change garnets, Mahenge spinel, Mozambique tourmaline, Umba sapphire and Singida zircon.  Each hand picked piece of rough has been custom designed and faceted.  We invite serious clients to contact us for personal viewing opportunities."

Contact:
Dale Young
info@bendingcolor.com
www.bendingcolor.com

Monday, 28 January 2013

In progress right now - Bending Color

Bending Color - Web Launch 1 Feb 2013

Monday, 26 November 2012

What is your bad website costing you?


Tuesday, 20 November 2012

Only Helvetica




Why Helvetica Is The Only Typeface Businesses Will Use In The Future - Business Insider:

"Steve Hicks, the chief digital creative officer at McGarryBowen, wrote a thoughtful essay for Adweek about the way Helvetica — the typeface used by Business Insider and dozens of other brands — will dominate the future in advertising. Hicks' theory is that the typeface looks familiar to anyone who has used Facebook, and thus easily welcomes the foreigner, whether in Indiana or Istanbul. It is true that Helvetica has come to dominate the language of marketing and commerce. We recently pointed out that Avis, Microsoft, Apple, and dozens of other brands now all use Helvetica (and variations thereof) for their corporate logos. But it is not the case, as Hicks argues, that Helvetica dominates because it's the social media typeface of choice. Rather, as Stanford University recently discovered— triggering an Helvetica-esque redesign of its own logo — serif fonts with thin stems, and curly risers and descenders, tend to become muddy and indistinct in small digital spaces, like phones and Twitter icons. Helvetica, by contrast, remains bold and obvious, even in point sizes below 12. In other words, it's bold and easy to read for a real, physical reason, not just because it's trendy."

(Via.)

Monday, 5 November 2012

Important Web Design Suggestions For Your Web site



Important Web Design Suggestions For Your Web site (via http://www.creativewebdesignandhosting.com)
A website built by a savvy web designer can be a really stunning factor. If you design your site appropriately, you can simply turn it from becoming medicocre to spectacular. The key to great web design is understanding. Try to turn into much more knowledgeable about web design using the suggestions…

Saturday, 25 August 2012

Microsoft's new logo (Yawn)



Not sure if this is better or worse than what Gap dished out just a few months ago. Microsoft's new logo is incredibly boring. Like no-butter-on-your-toast boring. Yes, I know, it does follow the design precedent the company has employed with it's "Metro" branding (i.e. plenty of squares and rectangles interspersed with liberal use of the Segoe font), but truly, no-one could ever accuse the folks over in Redmond of trying anything new. Just look at this:



Then consider that this move represents the company's first modernization (logo wise) in twenty years! Forgive us for expecting something just a little more exciting. Also remember that this, er... logo looks more like a Ludo board than the exciting products the software giant is releasing this year. Seriously, check this out: Ludo board left, Microsoft's new Surface at right:





The real problem isn't just the 4 squares. Its the combination of that plain configuration in startlingly dull primary colours (plus green), that moves the new logo firmly out of brilliantly designed simplicity territory and straight into kindergarten colour-by-numbers stuff.

Perhaps even the designers themselves at Microsoft know. I suspect they and the whole marketing department must have. Over on the Microsoft blog, the very short introductory clip of the new logo only incorporates the hideous colour selection all together in one instance - when the inclusion of the logo itself demands it.

It seems the company is in some serious design direction turmoil, with many questions about the demise and future of "Metro" itself still unanswered. Nevertheless one could almost imagine how the process ran its course, and how in typical Microsoft fashion, the slow-and-steady engineers won the day and the bold move this logo redesign could have been, was watered down into the weak offering we see today. It's just plain disappointing to see Microsoft play itself in such  a predictable role and in such predictably boring style.

It will be very interesting to see whether Microsoft will face the same kind of social media backlash that forced the Gap to revert back to their old logo. Leave your feelings in the comment section. We'd love to hear your views.

Friday, 17 August 2012

HTML5 for Marketers

We've been designing our websites in HTML5 for quite some time now. There are several advantages to this platform, the most powerful of which is the usability that this framework offers. This infographic sums it up beautifully and succinctly.
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