8 stats that will get you tweeting!

• 56% of consumers would be more likely to encourage friends and family to try new products from a social brand

• 63% of consumers are influenced by the social media comments of others

• 63% of consumers agree that social experiences make them more interested in a brand’s product

• 64% of consumers have made a purchase decision based on social content

• 67% of 18-34 year old consumers prefer to do business with social companies

• 79% of consumers say they want to be able to get coupons and promotions from brands socially

• 54% of consumers are more likely to purchase a product from a social brand

• 91% of 18-34 year olds using social media are talking about brands

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